# Features

Notra asks ChatGPT, Claude, Gemini and Perplexity the questions your buyers ask, tracks which AI agents read your site, and writes the content for the questions you lose.

Every answer is kept, so you can read what each engine actually said. A crawler fetch and a citation are not the same thing, and Notra keeps them apart.

## What Notra tracks

### Prompts
The buyer questions you want to show up for, in the words a buyer would use. Write them yourself, let Notra pull them from your website or import a CSV. Connect Google Search Console and Notra turns your real search queries into prompt suggestions every week.

### Engines and models
ChatGPT, Claude, Gemini and Perplexity with web search. Models from OpenAI, Anthropic, Google, Moonshot, Z.AI, DeepSeek, Mistral, Meta and Grok without search. You pick which ones run and the list refreshes as new releases ship.

### Languages
Run the same prompts in up to five languages. Each language gets its own mention rate, so you can see where you win in English and lose in German.

### Conversations
Multi-turn chats of up to five turns, replayed against every engine with web search. The follow-up question is usually where the recommendation happens.

### Scans
Scans run daily by default, or every 48 hours, 3 days, week, 2 weeks or 30 days. Every answer is stored in full with the searches the engine ran and the pages it cited. Zero data retention is available as an add-on for teams that need it.

## What the dashboard shows

### Mention rate by engine
Each prompt goes to each model you turn on, with web search and without. You get who mentioned you, where in the list, and whether that moved since the last scan.

### Share of voice
Who gets recommended when you don't. Add direct and indirect competitors, plus the misspellings people use for them, and see the split per prompt, language and engine.

### Answers
Every scan keeps the whole answer. Open a prompt and read what each engine wrote, where you show up, and which pages it pulled to get there.

### Competitors
Track up to 25 competitors with their domains and the misspellings people use for them. Open any of them to see mentions over time and the exact prompts and engines where they appear instead of you.

### Agent journeys
Follow a single AI agent across your site: which pages it fetched, in what order and whether it asked for markdown.

## AI traffic, attributed

Hits from 66 known AI agents, sorted by what they were doing: training a model, building an index, reading a page to answer someone or a person clicking through. We don't count a fetch as a citation.

No script tag. You add the @usenotra/geo package as a proxy or middleware in your Next.js, Nuxt or Netlify site. It sends a small request envelope to Notra, matching happens on our side and anything human is dropped before it is stored.

Every hit is labelled by purpose: model training, search index, cited in answer (an assistant read the page while answering someone) or referral (a person clicked through from an AI answer).

## Turning gaps into content

### Content Gaps to Write
The questions where engines answer and you are not in the answer, ranked by how winnable they look. Write plans a guide, listicle or comparison and the draft lands in Content.

### Write
Pick a gap and choose guide, listicle or comparison. Write plans a brief from your brand identity, your sitemap and the competitors you track. You approve the brief and the draft opens in Content, with real internal links and a FAQ section.

### Agent readiness
A score out of 100 for how well AI agents can discover, understand and use your website, with a must-do and should-do checklist and copyable fix prompts for your coding agent.

### Agent feedback
A public URL where AI agents and MCP tools can leave feedback about your product, no token needed. Notra classifies it and files it in an inbox.

## For developers

- REST API with OpenAPI at https://api.usenotra.com/openapi.json, covering projects, prompts, scans, visibility, gaps, briefs, agent readiness and traffic.
- OAuth 2.1 through oauth.usenotra.com or scoped API keys.
- MCP server at https://mcp.usenotra.com/mcp.
- @usenotra/geo on npm for traffic capture, agent classification and link tagging.
- Docs at https://docs.usenotra.com.

## Studio

The content automation that Notra started with is still here. Connect GitHub, Linear and Slack, and Notra drafts changelogs, launch posts and social updates in your brand voice, on a schedule or when something ships.

## Next Steps

- [Pricing](https://www.usenotra.com/pricing.md?ntr=j_QIhy8z2JS8uZca)
- [Blog](https://www.usenotra.com/blog.md?ntr=j_QIhy8z2JS8uZca)
- [Changelog](https://www.usenotra.com/changelog.md?ntr=j_QIhy8z2JS8uZca)
- [Start for free](https://app.usenotra.com/signup)
