# Notra vs Otterly.AI

Otterly is a low-cost monitoring tool with paid engine add-ons. Notra includes Claude and Gemini on every plan and writes the content that closes your gaps.

Updated October 2026. Page: https://www.usenotra.com/notra-vs-otterly. Otterly.AI website: https://otterly.ai.

- [Start for free](https://app.usenotra.com/signup)
- [Notra pricing](https://www.usenotra.com/pricing.md?ntr=B5xV-WYWxJjrsKrY)

Used by teams that show up: [Databuddy](https://www.databuddy.cc), [Hoplite](https://hoplite.sh), [Top.gg](https://top.gg), [Brew](https://brew.new).

## At a glance

| Feature | Notra | Otterly.AI |
| --- | --- | --- |
| Starting price | $100/mo | $29/mo |
| Engines on the cheapest plan | ChatGPT, Claude, Gemini, Perplexity, Google AI, Grok, DeepSeek, Meta AI | 4 |
| Pick exact model versions | Yes | No |
| Tracked prompts | Unlimited | 15 to 400 |
| AI crawler logs | Yes | Standard plan |
| Writes articles in your brand voice | Yes | No |

## The short answer

### Pick Notra if

- You want Claude and Gemini without paying per engine
- You want Notra to write the content for you
- You want more than 100 prompts without stacking add-ons
- You want personas and multi-turn conversations

### Pick Otterly.AI if

- You want to start at $29 a month
- You need Copilot tracked
- You are an agency that wants white-label reports and unlimited seats

## Feature by feature

Every engine and feature we could verify on both sides, including the ones where Otterly.AI is ahead. "Yes" means included, "No" means not available and "Not listed" means not listed on their public site or docs.

### Answer engines

| Feature | Notra | Otterly.AI |
| --- | --- | --- |
| ChatGPT | GPT-6, GPT-5.6, GPT-5.5, GPT-5.4 | Yes |
| Claude | Opus 5.5, Fable 5.1, Sonnet 5, Haiku 4.5 | Add-on |
| Gemini | Gemini 3.8 Flash, 3.5 Flash, 3.1 Pro | Add-on |
| Perplexity | Sonar | Yes |
| Google AI Overviews and AI Mode | Yes | Yes |
| Microsoft Copilot | No | Yes |
| Grok, DeepSeek or Meta AI | Grok 4.7, DeepSeek V4, Muse Spark 1.3 | No |
| Coding agents (Claude Code, Codex, Cursor) | Early access | No |
| Pick exact model versions | Yes | No |
| Engines on the cheapest plan | ChatGPT, Claude, Gemini, Perplexity, Google AI, Grok, DeepSeek, Meta AI | 4 |
| How answers are collected | Model APIs with live web search | Real browser sessions |

### Visibility data

| Feature | Notra | Otterly.AI |
| --- | --- | --- |
| Mentions, position and share of voice | Yes | Yes |
| Sentiment | Yes | Yes |
| Citations from real answers | Yes | Yes |
| Searches each engine ran | Yes | Yes |
| Full answer behind every number | Yes | Not listed |
| Buyer personas | Yes | Not listed |
| Multi-turn conversations | Yes | Not listed |
| Languages and regions | Up to 4 languages | By country |
| Scan frequency | Daily to monthly | Daily |
| Search demand behind prompts | Search Console data | Prompt research |
| Tracked prompts | Unlimited | 15 to 400 |

### AI traffic

| Feature | Notra | Otterly.AI |
| --- | --- | --- |
| AI crawler logs | Yes | Standard plan |
| AI referral traffic | Yes | Not listed |
| Conversions from AI referrals | Yes | Not listed |

### Content and action

| Feature | Notra | Otterly.AI |
| --- | --- | --- |
| AI readiness audit of your site | Yes | Yes |
| Content gaps ranked by opportunity | Yes | Recommendations |
| Writes articles in your brand voice | Yes | No |
| LinkedIn and X posts | Yes | No |
| Rescans a prompt when you publish | Yes | Not listed |
| Ships content as GitHub pull requests | Yes | Not listed |
| Shopping and ads tracking | No | Yes |

### Platform

| Feature | Notra | Otterly.AI |
| --- | --- | --- |
| REST API | Yes | Standard plan |
| MCP server | Yes | Standard plan |
| Open source | Yes | No |
| Zero data retention | Add-on | Not listed |
| SOC 2 report | No | Not listed |
| Starting price | $100/mo | $29/mo |

## Why teams pick Notra over Otterly.AI

1. **No per-engine add-ons.** Otterly charges extra for Gemini, AI Mode and Claude. Claude on Premium alone is $439 a month. Every Notra plan scans ChatGPT, Claude, Gemini, Perplexity, Google AI Overviews and AI Mode.
2. **Notra writes the post.** Otterly gives recommendations. Notra writes the brief and the post in your brand voice and rescans the prompt after you publish.
3. **Unlimited prompts.** Otterly plans include 15, 100 or 400 prompts. Notra prompts are unlimited, so you only manage the answer budget.

## What Otterly.AI does well

- **Lowest entry price.** Lite starts at $29 a month and annual billing saves 15%, with a free trial.
- **Country targeting.** Every prompt runs daily and can be tied to a country.
- **Agency friendly.** Unlimited seats and white-label reports for clients. Gartner Cool Vendor 2025 and a Semrush partner.

## Pricing side by side

### Notra

- **Starter** ($100/mo): 2,000 AI answers a month, unlimited prompts, 10 long-form posts, every engine
- **Growth** ($250/mo): 6,000 AI answers a month, 25 long-form posts, 3 projects
- **Scale** ($550/mo): 12,000 AI answers a month, 50 long-form posts, 10 projects
- **Enterprise** (Custom): Unlimited answers, posts and projects, zero data retention included

Annual billing gets two months free. Zero data retention is a 20% add-on below Enterprise.

### Otterly.AI

- **Lite** ($29/mo): 15 prompts, 1 workspace, core engines.
- **Standard** ($189/mo): 100 prompts, API and MCP, agent analytics.
- **Premium** ($489/mo): 400 prompts, more audits and analytics events.
- **Enterprise** (Custom): 1,000+ prompts, SSO, success manager.

Gemini, AI Mode and Claude are add-ons from $9 to $439 a month depending on plan.

## Frequently asked questions

### What is the difference between Notra and Otterly.AI?

Otterly is a low-cost monitoring tool with paid engine add-ons. Notra includes Claude and Gemini on every plan and writes the content that closes your gaps.

### What does Otterly.AI do especially well?

Lowest entry price. Lite starts at $29 a month and annual billing saves 15%, with a free trial. Country targeting. Every prompt runs daily and can be tied to a country. Agency friendly. Unlimited seats and white-label reports for clients. Gartner Cool Vendor 2025 and a Semrush partner.

### Who should pick Notra and who should pick Otterly.AI?

Pick Notra if you want Claude and Gemini without paying per engine, you want Notra to write the content for you, you want more than 100 prompts without stacking add-ons and you want personas and multi-turn conversations. Pick Otterly.AI if you want to start at $29 a month, you need Copilot tracked and you are an agency that wants white-label reports and unlimited seats.

### How does Otterly.AI pricing compare to Notra?

Otterly.AI plans are Lite ($29/mo), Standard ($189/mo), Premium ($489/mo) and Enterprise (Custom). Gemini, AI Mode and Claude are add-ons from $9 to $439 a month depending on plan. Notra plans are Starter ($100/mo), Growth ($250/mo), Scale ($550/mo) and Enterprise (Custom).

### Is Notra an Otterly.AI alternative?

Yes. Otterly is a strong low-cost monitor. Notra includes more engines on every plan and writes content, which suits teams that want to act on the data.

### Is Otterly cheaper than Notra?

At the entry level, yes. Lite is $29 for 15 prompts. Once you add Claude and Gemini on Standard you pay $189 plus $168 in add-ons, more than Notra Growth at $250.

### Does Otterly track Copilot?

Yes, Copilot is included on Otterly. Notra does not track Copilot today.

## Other comparisons

- [Notra vs Profound](https://www.usenotra.com/notra-vs-profound.md?ntr=B5xV-WYWxJjrsKrY)
- [Notra vs Peec AI](https://www.usenotra.com/notra-vs-peec.md?ntr=B5xV-WYWxJjrsKrY)
- [Notra vs Promptwatch](https://www.usenotra.com/notra-vs-promptwatch.md?ntr=B5xV-WYWxJjrsKrY)
- [Notra vs The Prompting Company](https://www.usenotra.com/notra-vs-the-prompting-company.md?ntr=B5xV-WYWxJjrsKrY)
- [Notra vs ByDefault](https://www.usenotra.com/notra-vs-bydefault.md?ntr=B5xV-WYWxJjrsKrY)
- [Notra vs AthenaHQ](https://www.usenotra.com/notra-vs-athenahq.md?ntr=B5xV-WYWxJjrsKrY)
- [Notra vs Scrunch](https://www.usenotra.com/notra-vs-scrunch.md?ntr=B5xV-WYWxJjrsKrY)
- [Notra vs Jam](https://www.usenotra.com/notra-vs-jam.md?ntr=B5xV-WYWxJjrsKrY)
- [All comparisons](https://www.usenotra.com/compare.md?ntr=B5xV-WYWxJjrsKrY)

## Work at Otterly.AI? Help us keep this fair.

If anything on this page about Otterly.AI is wrong or out of date, tell us and we will fix it as soon as we can. We never want to give buyers bad information. We want to compete, and we want to compete fairly.

[Send us a correction](https://www.usenotra.com/contact.md?ntr=B5xV-WYWxJjrsKrY)

Based on each vendor's public website, pricing page and docs as of October 2026. Products change fast, so check their site before you buy. Logos belong to their owners.